👉You may have the best lead magnet in the world, but if nobody sees it, it won't do anything for you. Put time and effort into the marketing strategy of your offer. It isn't enough to just put it on your website.👈
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This week: How Solopreneurs Can Craft Irresistible Lead Magnets
Many solopreneurs struggle with marketing efforts despite investing time and money.
Solopreneurs shouldn't rely solely on social media for marketing success.
Victoria introduces the"24/7 Marketing Flywheel" a system of six stages that move prospects from awareness to becoming loyal advocates. Key focus areas:
Build an email list
Leverage personal networks
Create relevant, solution-oriented content
Viral content and followers don't always translate to sales; focus on audience engagement and lead conversion.
Run regular audits to identify gaps and simplify strategies.
I know, I know, this is likely not the first time you've heard about Canva, but I just have to give it such an incredible shout out! I have zero design skills, like ZERO, and everytime I've used Canva, whether it's for a presentation, social post, or whatever, I get compliments on it. I don't have any affiliate ties or anything to this company. Just such a HUGE fan. I highly recommend it for any and all of your design needs.
What is it? The Libby App is a free, user-friendly app that lets you borrow eBooks, audiobooks, and magazines from your local library's digital collection. All you need is a library card! You can browse, download, and enjoy content directly on your phone or tablet, making it super convenient for reading or listening on the go.
Why Do I Like It? Purchasing audiobooks can add up financially pretty quickly and prioritizing continuing education can be a challenge when you're running all areas of your business. I love this app because it's your on-the-go library that fits into your busy solopreneur lifestyle—perfect for listening to educational or motivational books during your morning run, while driving to your next meeting, or even during a quick coffee break. No subscription fees, just endless knowledge and entertainment to keep you sharp and creative.
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