Most solopreneurs struggle with automation because they jump straight to automating before fixing the process itself. According to Corey Ganim, an AI consultant and guest on The Life First Solopreneur, the most common mistake is automating a broken process. If your workflow has 15 steps but only needs 11, automating it just makes the inefficiency run faster.
The AOA framework stands for audit, optimize, automate, and the order matters.
In the onboarding example, a new client signup used to mean opening an email, copying details into ClickUp, tagging the client by cohort, drafting a welcome email, and inviting them to a Circle community. Now she simply tells Claude to run the client onboarding skill for that person. Claude completes each step in order, and she reviews the result at the end.
The key is a brand voice skill. A skill is essentially a checklist that tells AI how to complete a task. You can attach reference files to a skill that show the AI what good looks like. Corey’s brand voice skill includes podcast transcripts, past emails, and LinkedIn posts so the AI learns how he actually writes and talks. He says this accounts for about 80% of getting quality writing. The other 20% is choosing a model that writes well, and right now he finds Claude and GPT 5.6 both strong options.
Corey recommends starting with two.
Focus on workflows instead of tools. Corey uses three ROI levers to judge any AI tool or automation. It must make you more money, save you time, or improve the quality of your product or service. If it does none of those, skip it. For about 95% of what solopreneurs need, Claude or ChatGPT will get the job done.
Use permissions. In Claude, every connected tool (like Gmail) lists the actions AI can take, and you can set each one to always allow, always ask, or blocked. For example, you might let Claude draft emails but block it from ever sending them.
Corey runs a one-person business built on two offers.
Do I need to be technical to automate my business with AI?
No. Corey works specifically with non-technical entrepreneurs, and most automations can be built as skills inside Claude or ChatGPT.
Is Claude or ChatGPT better for writing?
Claude has traditionally led for writing, but Corey says GPT 5.6 is now very competitive. Your brand voice skill matters more than the model.
Where can I get Corey’s AI assessment template?
It’s available for free at audittemplate.ai.
Listen to the full episode of The Life-First Solopreneur to hear the whole conversation, and check out Corey’s Build with AI podcast to learn more about selling AI services.