Many solopreneurs believe success comes from working harder, longer, and pushing through exhaustion. In this episode of The Aspiring Solopreneur, Carly Ries and Joe Rando challenge that belief by unpacking how mindset directly impacts productivity, resilience, and long-term business growth.
This conversation explores why burnout is often a thinking problem, not a work ethic problem, and how small, consistent mindset shifts can create more ease, clarity, and sustainable momentum in your business.
Why mindset should be treated as part of your business strategy
How beliefs formed early in life affect solopreneur decision-making
The science behind optimism and increased productivity
How to build resilience without ignoring real challenges
Simple daily habits that improve focus, energy, and sales outcomes
Why joy and calm often come before success, not after
Solopreneurs feeling stuck despite doing “everything right”
Business owners experiencing burnout or overwhelm
High achievers who want growth without sacrificing well-being
Anyone building a business to support their life—not consume it
You don’t need more hustle. You need a mindset that supports clarity, confidence, and sustainable growth.
Like the show? We'd love it if you'd leave a 5-star review!
About Lori Rogers
Lori Rogers is the president and co-founder of Rogers Marketing, a multimillion-dollar, woman-owned business she has helped grow over the past 25 years. Known for cultivating long-term client relationships and driving franchise-leading sales, Lori has built a reputation for results, leadership, and innovation in promotional marketing.
In 2011, Lori founded Positive Activity™, a results-based methodology focused on business growth, professional success, and well-being through intentional positivity and mindset shifts. As a high-energy and dynamic speaker, she educates and inspires audiences to implement simple daily practices that boost productivity, sales, engagement, and overall performance.
Through her work with organizations of all sizes, Lori helps brands stay top-of-mind, energize employees, and create meaningful connections with customers, proving that positivity, when applied strategically, is a powerful driver of measurable business success.
Favorite Quote About Success:
"Whether you think you can, or you think you can't, you're right."
Episode FAQs
1. How does mindset impact success for solopreneurs?
Mindset directly influences decision-making, resilience, productivity, and sales performance. Research shows that optimistic thinking improves problem-solving, increases productivity, and helps solopreneurs navigate challenges with more clarity and less burnout.
2. What’s the difference between healthy mindset work and toxic positivity?
Healthy mindset work acknowledges real challenges while choosing a productive perspective. Unlike toxic positivity, it doesn’t ignore stress or hardship—it helps solopreneurs respond with calm, clarity, and intentional action rather than overwhelm.
3. What are simple daily habits that improve mindset and business results?
Small daily practices like appreciation, brief mindfulness exercises, intentional movement, and conscious acts of kindness have been shown to increase optimism, focus, and long-term performance—without requiring more hours or hustle.
About the Show
The Aspiring Solopreneur helps one-person business owners grow smarter, avoid burnout, and build businesses that support their lives — not consume them. Hosted by Carly Ries and Joe Rando, the show features practical strategies, real conversations, and expert insights for modern solopreneurs.
Being a solopreneur is awesome but it’s not easy. It's hard to get noticed. Most business advice is for bigger companies, and you're all alone...until now. LifeStarr Intro gives you free education, community, and tools to build a thriving one-person business.
So, if you are lacking direction, having a hard time generating leads, or are having trouble keeping up with everything you have to do, or even just lonely running a company of one, click here to check out LifeStarr Intro!