Understand if your solo business is actually feasible, and learn why podcast guesting is a great way to test your message with new audiences.
Lead Gen
Go where your people hang out, not where everyone shouts. Skip the big, noisy social platforms (for now). Find smaller communities, groups, or newsletters where your exact type of customer hangs out. Be helpful there, not salesy. It’ll result in better quality leads.
When it comes to podcast guesting, close the loop with gratitude. Same day the episode airs: send a thank-you email to the host + share posts tagging them. Hosts remember promoters (hello, referrals and repeat invites). 🔍 Learn more.
Productivity
Guest podcasting can be a huge time-saver. Guest once, repurpose 10x. After each interview, spin out: 1 blog, 3–5 short clips, 1 LinkedIn post, 1 newsletter blurb, 3 quotes. Batch it the day the episode drops so it actually happens. 🔍 Learn more
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