The Secret to Solving Business Problems In Just Two Hours

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Do you ever find yourself in analysis paralysis?

There are constant challenges we all face in our businesses, but the issue is that we rarely have the time to properly address them. 

Or do we?

Today we are joined by Teresa Cain, author of the incredible book, Solving Problems in 2 Hours: How to Brainstorm and Create Solutions with Two-Hour Design Sprints.

We invited her on to discuss things like:

• What a design sprint is
• Her inspiration behind transitioning from traditional design sprints to the innovative concept of two-hour design sprints
• What the two-hour design sprint entails
• The key advantages that solopreneurs can expect to gain from adopting the two-hour design sprint methodology
• Common challenges solopreneurs might face when implementing two-hour design sprints
• Advice for integrating design sprints into your business strategy effectively

Be sure to tune in!

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Connect with Teresa Cain

• Connect on LinkedIn.
• Visit www.2hourdesignsprints.com.
• Read Solving Problems in 2 Hours: How to Brainstorm and Create Solutions with Two-Hour Design Sprints.
• Access Teresa's Udemy course.

Favorite Quote About Success:

"I realize the importance of selling, not just selling a product or service, but selling yourself and ideas."

"If you want to be successful, you have to be willing to put in the work."

- Arnold Schwarzenegger

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About Teresa Cain

Teresa Cain (www.2hourdesignsprints.com) is an award-winning entrepreneur, educator, and speaker, and is the bestselling author of Solving Problems in 2 Hours: How to Brainstorm and Create Solutions with Two Hour Design Sprints, whose first edition became an instant hit among tech teams worldwide. With over 16 years’ experience in the field of product management, innovation and UX, she has accelerated roadmap growth and user adoption for dozens of Fortune 100, Fortune 500, and start-up organizations into multi-million-dollar growth. 

She is currently the Director of Product Management, User Experience and Design for TreviPay, a leader in global billing and invoicing. She is also the founder of Lucid Startup Consulting, a training firm focused on research, strategy, and vision for product managers, UX teams, businesses and entrepreneurs. 

In 2023, Teresa received the prestigious Emerging Scholar Award from the International Conference on Design Principles and Practices including presenting on her research "Putting Into Practice Evolving Design Thinking Methods at Technology Firms: The Evolution To 2 Hour Design Sprints” and was a 2022 Women in IT Summit & Award Series Finalist for Advocate of the Year.

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