3 min read
Three Questions to Ask to Get a Project Unstuck In 2023
Joe Rando: Apr 27, 2023 1:30:00 PM
Joe Rando: Apr 27, 2023 1:30:00 PM
4 min read
The Importance of Storytelling for Solopreneur Marketing
Joe Rando: Feb 15, 2023 10:53:29 AM
To understand just how powerful storytelling is as a marketing tool, we need to go back at least 100,000 years. What???!!!
3 min read
A Crucial Element to Your Content Creation as a Solopreneur
Joe Rando: Feb 7, 2023 8:00:00 AM
Question: What’s the best way to make people dislike you based on your content? OK, let’s imagine three hypothetical content creators. Stan, Chuck,...
3 min read
Starting Your Solopreneur Business: Boring Yet Crucial Stuff
Joe Rando: Jan 31, 2023 3:32:35 PM
There are lots of exciting things to do when starting your solo business – websites, logos, marketing materials, and setting up your CRM. But whether...
3 min read
9 Ways to Make Setting Boundaries with Clients Easier
Joe Rando: Dec 20, 2022 9:09:06 AM
As a solopreneur, boundary setting in your work life has some unique requirements that most people don’t have to deal with. It’s not that it’s...
3 min read
Should Busy Solopreneurs Prioritize Professional Development?
Joe Rando: Dec 13, 2022 11:43:48 AM
I struggle with this question all the time. There’s some cool webinar or course being offered. Should I take it or are there better things to do like...
2 min read
Introverted Plus Solopreneur May Equal Lonely
Joe Rando: Dec 7, 2022 12:40:50 PM
Many solopreneurs are introverts by nature. I know I am, at least according to Myers-Briggs. And remember that being an introvert does NOT mean that...
5 min read
Events Are the New Content: How Solopreneurs Can Get Started
Joe Rando: Nov 18, 2022 8:00:00 AM
As LifeStarr started to market to solopreneurs, we followed the tried-and-true playbook of creating quality content that would benefit our target...
6 min read
A New Way to Look At Scaling Your Solopreneur Business
Joe Rando: Nov 11, 2022 10:24:31 AM
Scaling is something that many solopreneurs hope to achieve once they’ve figured out their base business. Successful scaling is a matter of breaking...
4 min read
Is it Time to Raise Your Prices? 6 Things Solopreneurs Should Consider
Joe Rando: Nov 4, 2022 8:00:00 AM
Inflation is here and it will be with us for a while. This means that the costs of almost everything you buy is going up, and that creates...